In fashion and beyond, Hawai‘i-born designer Autumn Tyler believes in quality over quantity.
Anomadic childhood and a “back to your roots” lifestyle sparked designer Autumn Tyler’s creativity and inspired her mission to become an advocate for change in the fashion industry. After returning to the Big Island four years ago (where she primarily grew up), Tyler launched Kepola Design House, a seasonless collection of handmade, ethically-crafted garments made of quality natural fibers that are meant to be worn and cherished for the long term.
In a time when the world is flooded with fast fashion, it’s sometimes hard to be intentional with our choices as a consumer, but Tyler believes whether it’s the brands you support, the food you eat, the products you put on your skin, being a conscious consumer is key to sustainability—and she proves that doing so is tres chic. “It about slowing down long enough to think, process, and make conscious decisions that benefit ourselves, and the world around us,” says Tyler.
Kepola Design House’s target customer is one who embraces their femininity, is intellectual and conscious. “KDH was created with the intention of returning to a more thoughtful and handcrafted approach to fashion,” Tyler proclaims with pride. Though she has big dreams for the brand, Tyler is crystal-clear that she’ll remain a locally-made company that stands against cheap labor and creating excess waste. “We are a small company and if it means we have to stay small to remain true, then we will do just that.”
Photography by: Zephyr & Tide | Hair and makeup by Reghan Campbell Rojas